Designing Brands

Designer: Gestalten Verlag

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Multiply serves as a definitive guide for creating meaningful, elegant and timeless brand identities.

Chapters on Discovery, Direction, Typography, Photography, Illustration, Design, Digital Physical provide an insightful step-by-step approach on how to develop the various visual elements that define a contemporary brand in various media, channels, and activations. Through the expert eyes of Mario Depicolzuane and a close-knit community of industry-leading designers, creative directors, and tastemakers, the book will explain how to develop a brand's world and to design with grace, rationality, thoughtfulness, and intuition.

  • Hardcover ‏ : ‎ 240 pages
  • Dimensions ‏ : ‎ 21.5 x 3.2 x 26.5 cm